Salim Al Mamari has been a Director General of Tourism Promotion Department since 2005. He previously worked as a Director of Tourism Marketing in the Ministry of Commerce and Industry before he became a Director of the Office of the Undersecretary of Tourism. He headed delegate of the Ministry in numerous exhibition and tourism activities both regionally and internationally. In addition, he was a member of Muscat municipal council (2013-2019). Salim has played a key role in the tourism industry significantly contributing to the sector from providing several worksheets about the Sultanate´s experience in tourism development to heading several committees and organizing international conferences and events to lastly being a core committee member of the National Tourism Strategy Board of Oman 2016-2040.