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Joan Torrella

With a degree in Philosophy and Letters (Psychology section) from UAB (1982) and a Master of managerial function in the Public Administrations by ESADE. 

Joan has worked in the public administration since 1983, taking on various management posts in the fields of social services, territorial management, human resource management, culture and economic promotion of the city. 

In 2007, he was designated Director of Coordination and Strategic Programs for Economic Promotion, representing the City Council in several public-private sector entities, including the Consortium Turisme de Barcelona, as a member of the General Council and the Executive Committee until September 2018. 

In 2010, the City Council created the Tourism Directorate and he was named director until August 2018. During this period, he participated as a member of the work team of the “Tourism Strategic Plan of Barcelona 2010-2015” and the follow edition 2017-2020. 

Currently, he is the Managing Director of Turisme de Barcelona. 


Joan Torrella
Managing Director
Turisme de Barcelona

Joan Torella


Mittwoch, 6. März 2019, 12.00 - 12.45 Uhr
CityCube Berlin, Cube Club
Freitag, 8. März 2019, 13.00 - 13.45 Uhr
CityCube Berlin, Cube Club