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eTravel Lab Day 3

eTravel World

March 8, 2019

10:30 - 16:30

Hall 7.1b, eTravel Lab

Topics of the day are Social Media, Storytelling & Community, presented by GLP Films, Tripadvisor and others.

The detailed program will be available soon.


With recent trends such as M&A, mega Hotel online player’s moves and rising customer acquisition cost, find out  how  Hospitality Distribution technology helps to provide best choice& reward for Hotel.

Wolfram Schmidt, VP Hospitality Distribution, Amadeus

Content is king, but only with a cost-effective strategy. Learn from leading industry case studies about best practices for maximizing digital campaigns, reaching your target audience, and increasing your ROI.

Rob Holmes, Founder & Chief Strategist, GLP Films

Presentation of a study of 22 Mediterranean destinations. Analyzing records of searches, brand strength and competitive specifics are revealed.

Sandro Cuzzolin, Global Sales Director, Travel Audience
Dr. Aris Ikkos, Research Director, INSETE

How honest can or should I be on corporate accounts? And how personal? Do I always need all the channels? How do I decide?

Kristine Honig, Consultant, Tourismuszukunft