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Convention Program 2020*

04 March 2020

  • 10:30-17:45
    ITB Future Day

    ITB Future Day

    Social and economic mega trends and their impact on strategies and business models in the travel industry.

    CityCube Berlin, Auditorium A4/A5

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  • 10:45-17:45
    ITB Responsible Destination Day

    ITB Responsible Destination Day

    Strategies and best practice examples of key tourism regions, recommendations for optimized destination management.

    CityCube Berlin, Auditorium A1

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  • 10:45-17:45
    ITB Young Professionals Day

    ITB Young Professionals Day

    Hall 11.1, Young Professionals Stage

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  • 11:00-17:45
    ITB Deep Dive Sessions 1

    ITB Deep Dive Sessions 1

    Intensive professional exchange with experts in small groups. 

    CityCube Berlin, Cube Club

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  • 10:30-18:00
    eTravel Stage Day 1

    eTravel Stage Day 1

    Product news on payment solutions; focus on super apps and chatbots; current insights on digitisation in tourism from Switzerland and Germany. Detailed event descriptions will be available here shortly.

    Hall 6.1, eTravel Stage

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  • 10:30-14:00
    eTravel Lab Day 1

    eTravel Lab Day 1

    Main focuses: data analysis as a tool, an overview of the Asian travel market, solutions for overtourism and the future of package holiday. Detailed descriptions of all individual events will be available here shortly.

    Hall 7.1b, eTravel Lab

    Technology Data

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  • 14:00-18:00
    TTA Forum

    TTA Forum

    How is the third-largest segment in the travel industry developing? The challenges for in-destination experiences include marketing, revenue management, software selection and much more. Panel discussions, keynotes and current cases will provide information on where the journey is heading. Detailed descriptions of all individual events will soon be available here.

    Hall 7.1b, eTravel Lab

    TTA

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  • 10:45-14:45
    ITB MICE Forum

    ITB MICE Forum

    Valuable know-how for MICE experts.

    More information on the ITB MICE segment can also be found here: www.itb-convention.com/mice

    Convention Hall 7.1a, Auditorium New York 1

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  • 15:00-17:45
    ITB Business Travel Forum

    ITB Business Travel Forum

    Valuable know-how for travel and event managers.

    More information about the ITB Business Travel segment can also be found here: www.itb-convention.com/businesstravel

    Convention Hall 7.1a, Auditorium New York 1

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  • 11:00-17:45
    ITB Virtual Reality Lab Day 1

    ITB Virtual Reality Lab Day 1

    The ITB Virtual Reality Lab in hall 10.2 is the platform for providers and users of virtual and augmented reality applications in the fields of Tourism and Marketing and gives an insight into the latest technologies, projects and trends.

    Hall 10.2

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  • 14:00-15:00
    ITB Empowerment Forum 1

    ITB Empowerment Forum 1

    The Empowerment Forum 1 is a  platform for Responsible Destinations: Challenges and opportunities for authentic indigenous travel experiences will be discusses – and top responsible tourism destinations will be awarded. 

    Hall 19, Palais at Funkturm (fairground)

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  • 11:00-15:00
    ITB Medical Conference Day 1

    ITB Medical Conference Day 1

    On Wednesday, the current, global development in the Medical Tourism niche market will be in the focus. Which opportunities and challenges arise for clinics and other Medical Tourism suppliers in the future? What does agencies have to consider about their products and services to take better care of the needs of their patients? And how could tourism media and medical online portals better support the growing Medical Tourism market?

    Hall 21b

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05 March 2020

06 March 2020

  • 10:45-14:45
    ITB CSR Day

    ITB CSR Day

    Potential and best practice examples of sustainable tourism.

    CityCube Berlin, Auditorium A1

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  • 10:45-17:45
    ITB Destination Day

    ITB Destination Day

    Strategies and best practice examples of key tourism regions; recommendations for optimized destination management.

    CityCube Berlin, Auditorium A4/A5

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  • 11:00-17:45
    ITB Deep Dive Sessions 3

    ITB Deep Dive Sessions 3

    Intensive professional exchange with experts in small groups. 

    CityCube Berlin, Cube Club

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  • 10:45-14:45
    ITB International MICE Forum

    ITB International MICE Forum

    Convention Hall 7.1a, Auditorium New York 1

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  • 11:00-17:45
    ITB Virtual Reality Lab Day 3

    ITB Virtual Reality Lab Day 3

    The ITB Virtual Reality Lab in hall 10.2 is the platform for providers and users of virtual and augmented reality applications in the fields of Tourism and Marketing and gives an insight into the latest technologies, projects and trends.

    Hall 10.2

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  • 11:00-14:00
    ITB Empowerment Forum 3

    ITB Empowerment Forum 3

    The Empowerment Forum 3 is a platform for Animal Welfare and Engagement: Crucial subjects related to ethical animal treatment in tourism as well as the support of women initiatives & women entrepreneurship in tourism will be debated.

    Hall 19, Palais at Funkturm (fairground)

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  • 11:00-15:00
    ITB Medical Conference Day 3

    ITB Medical Conference Day 3

    The growing Medical Wellness market will be focussed on Friday. Our experts will analyse the differences between the traditional health wellness offers and special Medical Wellness treatments, today. What are the key points for tourism suppliers and the hospitality industry, if they want to join this trend? How does they have to adjust their products and services to serve the demand of this lucrative niche market? Best practices and concrete recommendations for establishing and marketing those Medical Wellness offers will give a first hand overview.

    Hall 21b

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  • 10:30-13:30
    Data Talks

    Data Talks

    Main focus on data and innovations in the travel tech sector and what the customer gets out of it: AI and machine learning, data usability and platforms, predictive personalization and seamless travel.

    Hall 7.1b, eTravel Lab

    Data Technology Personalization

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  • 10:30-17:00
    eTravel Stage Day 3

    eTravel Stage Day 3

    Product news on route planning and cloud-based geolocalisation. In addition, podcasts b2b and b2c. Detailed descriptions of all individual events will soon be available here.

    Hall 6.1, eTravel Stage

    Storytelling Data

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  • 13:30-17:00
    eTravel Lab Day 3

    eTravel Lab Day 3

     Social media platforms, bloggers, influencers, storytellers - all fake news or reputable marketing and distribution channels that we should work with?
     

    Hall 7.1b, eTravel Lab

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07 March 2020

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*Please note that the program will be updated daily until the convention starts. Make sure to check back often!